Here’s the latest news from the Truck Festival…
As part of its mission to promote up and coming musicians, Steventon’s Truck Festival is running a special programme to source the brightest and the best in new music to play at the festival this summer. With over 1,200 artists applying from all over the UK, it’s going to be a fierce and well-fought battle for the exclusive 20 slots on offer at Truck.
A shortlist of 100 bands is being finalised this week. Festival spokesperson, Ralph Broadbent, said, “We have listened to every single artist and we’ve had to make some hard choices – bands have put in a monumental effort and the quality has been exceptional.”
The slots are awarded by a panel of industry experts. Teaming up with BBC Introducing and record labels, Clubhouse, Big Scary Monsters and Alcopop, Truck is intent on ensuring final decisions are fair and informed. The shortlist will be on their website by the end of the week.
Ralph further explained that one act will also be given a day’s recording, a mastering session for the finished track, artwork assistance and a band photoshoot from a top photographer.
Truck is especially sympathetic to the plight of new musicians because of its own history. Now in its sixteenth year, the festival at Hill Farm has grown up through some tough times, but in true Truck spirit has adapted and ploughed through. This year is a celebration of its new eclectic nature – the festival brings together different genres of music, mixing the old staple left-of-mainstream, with heavier elements, and now new indie.
Nowhere is this clearer than in the line-up. Headlining on Friday are The Horrors, supported by Ash, and on Saturday, it’s Spiritualized, supported by The Subways. Also on the billing are: Ash, Dry the River, Gaz Coombes, Dan le Sac & Scroobius Pip, The Joy Formidable, Rolo Tomassi and We Are The Ocean.
In recognition of Truck’s established brand as a “warped village fete”, the Bureau of Silly Sports will be doing their best to keep punters entertained and the Rotary Club is running a Food Festival, a dedicated space hosting a new range of dishes and flavours. Rather than being staffed by an Oliver or Ottolenghi, volunteers and local groups will be serving, with all profits going to charities and good causes.
Truck is clearly holding onto its moniker of the “godfather of the small festival scene”. We think it will be another sell-out year for this old-school festival which is running with the hashtag #amonstersummer and staying true to small festival values of good music, open spaces and a little bit of eccentricity.